 Research & Data FAQ Pricing & Profitability |
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Frequently Asked Questions: Product
Pricing & Program Profitability
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How much money can I expect to make with The Healthy Commerce Program? |
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Results will vary widely depending on your ability to effectively market your web site. Most partners who use their own credit card merchant account to process orders will earn an average gross margin on product sales of 17%-25%. Partners who utilize an Apollo Commerce credit card merchant account to process their orders earn an average commission of 15-16% of their net shipped product sales. Click here to see our partner pricing options and tiers. The fact that you are partnered with Apollo Commerce will give you the opportunity to succeed as we offer a superior program that allows you to focus all your time on marketing while we handle all of the back office processing, customer service and order fulfillment for you. |
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How much money should I budget each month to market my web site? |
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With a monthly marketing budget of as little as $500 - $1,000, you should be able to drive a fair amount of traffic to your web site and start generating sales. Be sure to have a well thought out marketing plan. Online marketing of any product takes skill and tenacity and requires constant monitoring and testing.
The online market has become increasingly competitive, so be very careful how you spend your marketing dollars. The ability to achieve your desired results is by no means guaranteed. With that said, we have many partners that have done extremely well with our program and there is no reason to think that you cannot become one of them. Once you become a partner, you will have access to our marketing resource center which lists some of our top online marketing tips.
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Do I have control over what price I sell products for on my web site? |
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If you are processing orders on your web site using your own credit card merchant account then you have complete control over the prices you charge for each product. If you are using an Apollo Commerce credit card merchant account to process your orders then you are expected to sell the products on your site at our standard suggested internet prices for each item. |
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What marketing services do you offer to your strategic partners? |
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We have been involved in e-commerce since 1996. Through the years we have tested a number of marketing programs and have seen what works and what doesn't. We can help our fulfillment partners to understand the various marketing channels that exist online so you can make informed decisions about where to spend your marketing dollars.
Here are some of the key areas where we can advise you:
- Search Engine Submissions
- Web Page Optimization
- Web Site Linking
- Yahoo Store Page Optimization
- Product Promotions
- Email Marketing
Our marketing resource center contains a number of useful articles and a listing of the various types of online marketing programs and techniques that you should consider for your business. This information is available to all active strategic partners.
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